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Psychology of previous investment
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Psychology of previous investment : ウィキペディア英語版
Psychology of previous investment
The ''psychology of previous investment'' is a term coined by James Howard Kunstler〔http://www.aspo-usa.com/index.php?option=com_content&task=view&id=318&Itemid=91〕 for the sunk costs of the modern urban/suburban lifestyle. It is the reluctance to abandon technologies and standards of urban infrastructure into which humans have already made substantial investments, and is seen as a major contributor to modern energy crises.
==See also==

*Abandonment cost
*Sunk cost fallacy

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